Signature Scent or Surprise Twist? How to Choose a Perfume That Feels Like You

Choosing a perfume can feel like trying on a personality. Do you want something mysterious and warm, or fresh and uncomplicated? Do you want people to recognise it the second you walk in? Or do you want it to stay quietly between you and the breeze? The good news is, there’s no wrong answer. But your choice can say more about you than you think. 

Here’s how to find a fragrance that actually reflects your mood, your habits, and yes, your occasional indecision. 

Go Iconic If You Want Instant Impact 

Sometimes, you want a perfume that turns heads—or at least makes people say “Oh, I know that one.” There’s something undeniably satisfying about choosing a scent with a reputation. If you’re looking for a classic that’s stood the test of time (and TikTok), look at the top 10 best-selling perfumes in the UK. Fragrances like Carolina Herrera Good Girl, Lancôme La Vie Est Belle or Burberry Her are consistently loved for a reason—they’re memorable, luxurious and easy to love. Just know: you probably won’t be the only one wearing it. 

For the Minimalist Who Doesn’t Want a Fragrance That Shouts 

If you like the idea of a scent that whispers rather than announces itself, go niche. Look for independent perfume houses or lesser-known brands that focus on subtle compositions—things like skin musks, airy florals or mineral accords. These perfumes often feel more personal, like you’ve found a hidden part of yourself. They may not always come in flashy bottles, but they’re the ones people lean in to ask about. 

Layering Isn’t Just for Skincare 

Want something unique without starting from scratch? Try layering. A soft vanilla base plus a citrus top note can turn a sweet scent into something fresh. Or add a floral mist over a woody base for something a little more romantic. Some brands even design layering-friendly perfumes specifically for this purpose. It’s a way to personalise your scent without needing to be a perfumer yourself. 

Yes, You Can Go Custom 

If nothing you’ve tested quite fits, some brands now offer customised fragrance options. It’s not always about making your own from scratch—some services guide you through notes and preferences to create something uniquely yours. Think of it as mood-based matchmaking, but for your nose. 

Trust Your Nose, But Also Your Skin 

You’ll be warned: how a fragrance smells on a card is not how it smells on your wrist. Always test it on your skin and give it time to settle. Some notes fade quickly, while others take an hour to show up. The right perfume doesn’t just make you smell good—it makes you feel like you’ve arrived. Even if it’s just at the bakery.

**Contributed post